THE BRAND FUNDAMENTALS GIVEAWAY IS LIVE! ENTER HERE!

THE BRAND FUNDAMENTALS GIVEAWAY IS LIVE! ENTER HERE!

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estrella design is A ONE-CONCEPT METHOD KIND OF STUDIO, POWERED BY STRATEGY, AUTHENTICITY AND INTUITIVE DESIGN.

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i can help you transform these common struggles:

into personal wins that look like this:

Having misaligned branding and messaging, which make you feel inauthentic

Struggling with creating and/or maintaining a cohesive online presence in front of your people

Still trying to figure out who you're speaking to and how to approach them the right way

Feeling frustrated with constantly having to DIY your way around design trends

Stand out from the crowd with a one-of-a-kind brand, which emphasises on what makes you different and unique

Feel confident and excited to show off your business and share you products/offers with your audience

Have a brand that both you and your customers love that helps you effortlessly become their go-to choice

Be able to effortlessly create a consistent and cohesive visual experience, which intensifies your customers' affinity

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offers

The holistic Brand

timeline: 6 weeks

starting investment: 1700 usd*

A comprehensive suite for both start-up and growing businesses. This brand build out dives deep into the core of your brand and translates your story, values, mission (and more) into a stylish and functional identity that allows YOUR people to see YOU as the EXPERT you truly are. 

deliverables:

Branding Questionnaire
1:1 Strategy Call (over Zoom)
Brand Strategy Brief (PDF)
Colour Palette 
Typography Suite
Primary Logo
Secondary Logo
Web Favicon
Brand Marks
Brand Pattern/Texture
Business Card Design
3 x Launch Graphics for IG
3 x rounds of refinements
Brand Style Guidelines (PDF)

*Please keep in mind that the USD estimate is subject to change based on exchange rates.

available add-ons:

Packaging/Label Design
Instagram Templates
Pricing/Client Welcome Guides

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the holistic brand & web

timeline: 10-12 weeks

starting investment: 3500 usd*

A complete brand overhaul that sets you up for success. This experience encompasses everything from your brand identity to your online home. Make a great first impression and establish a genuine connection with YOUR people through a stylish brand identity and a functional website. This experience ensures there is a thorough brand cohesion all throughout your business.

deliverables:

The Holistic Brand Package
Web Questionnaire
Consultation Call (if needed) 
Website Map + Outline
5 x pages Showit Web Design
Mobile-friendly design
Basic SEO Optimisation
60-minute Zoom Training
1 week post-launch support

available add-ons:

Additional Website Pages
E-commerce Integration
Blogging Integration
Email Marketing Set-Up + Design (Flodesk)

additional costs:

Showit Subscription
Domain/Hosting
Font Web Licenses 
Stock Photography Licences (if applicable)

*Please keep in mind that the USD estimate is subject to change based on exchange rates.

begin your project

The brand fundamentals

timeline: 2 weeks

investment: 750 usd*

A 1:1 experience that aims to uncover the essence of your business. We dive into your story, mission, values, the people you serve and more. Ultimately, you walk away with a PROFOUND understanding of your brand, a stylish brand blueprint and a moodboard curated specifically with your business in mind, all ready to propel your business forward.

A 1:1 experience that aims to uncover the essence of your business. We dive into your story, mission, values, the people you serve and more. Ultimately, you walk away with a PROFOUND understanding of your brand, a stylish brand blueprint and a moodboard curated specifically with your business in mind, all ready to propel your business forward.

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begin your project

deliverables:

Brand Strategy Brief (PDF)
2 x Creative Directions - moodboard, colour palette and type suite
1 x round of refinements (for any tweaks on the document)

what we cover:

Brand mission
Brand values + goals
Brand personality
Differentiating factor
Dream client profile
Dream client pain points
Investment journey
Brand voice
Market positioning
IG Example Strategy

*Please keep in mind that the USD estimate is subject to change based on exchange rates.

so how does it work?

My holistic process is highly collaborative to ensure you feel seen and heard, and that you branding feels like you AND works for you.

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PROCESS

PROCESS

discovery & onboarding

01.

After receiving your application, we will jump on a complimentary Zoom call to meet each other and chat more about your business and vision. If we decide it’s a good fit, I’ll send over everything you need to get booked and move forward with your project.

STRATEGY & EXPLORATION

02.

You will receive a detailed Branding Questionnaire, which if needed will be followed by a 1:1 strategy intensive call. About a week after, I will present you with your custom Brand Strategy Brief, as well as 2 creative directions to choose from.

DESIGN & REFINEMENTS

03.

Your concept will be packaged up in a custom PDF document which will feature detailed notes that explain my inspiration behind the design and mock-up scenes that allow you to envision your branding in real life. Based on your feedback, we refine your concept until it feels 100% like you.

wrap-up & launch

04.

With everything finalised and approved, you will receive a link to a Google Drive folder, where you’ll be able to download all your deliverables - brand files and documents. You’re all ready to shine bright in front of your audience!

SHOW LESS

so how does it work?

My holistic process is highly collaborative to ensure you feel seen and heard, and that you branding feels like you and works for you.

PROCESS

discovery & onboarding

strategy & exploration

design & refinements

wrap-up & launch

After receiving your application, we will jump on a complimentary Zoom call to meet each other and chat more about your business and vision. If we decide it’s a good fit, I’ll send over everything you need to get booked and move forward with your project.

discovery & onboarding

You will receive a detailed Branding Questionnaire, which if needed will be followed by a 1:1 strategy intensive call. About a week after, I will present you with your custom Brand Strategy Brief, as well as 2 creative directions to choose from.

strategy & exploration

Your concept will be packaged up in a custom PDF document which will feature detailed notes that explain my inspiration behind the design and mock-up scenes that allow you to envision your branding in real life. Based on your feedback, we refine your concept until it feels 100% like you.

design & refinements

With everything finalised and approved, you will receive a link to a Google Drive folder, where you’ll be able to download all your deliverables - brand files and documents. You’re all ready to shine bright in front of your audience!

wrap-up & launch

frequesntly asked questions

Do you offer payment plans?

Yes.The Holistic Brand investment is split in 2x50% payments, while The Holistic Brand & Web investment is split in 3 payments - 50%, 25%, 25%. The Brand Fundamentals is paid all upfront.

DO YOU OFFER JUST A LOGO?

No. I believe in the power of the full and cohesive brand identity and the transformation it can create within your business. Trust me, I would not be doing you a favour if I were to let you walk away with just a logo.

frequesntly asked questions

frequesntly asked questions

How long is the process?

The Holistic Brand takes about 6-8 weeks depending on the scope of the project, while The Holistic Brand & Web takes 10-12 weeks to complete. The strategy intensive The Brand Fundamentals has the quickest turnaround of just 2 weeks.

frequesntly asked questions

I have my branding done, can you work just on my website?

Knowing your brand inside out allows me to create a unique and functional website for your business, which is why web design is available in a package with brand design, or for past branding clients only.

ARE YOU READY TO BEGIN YOUR PROJECT?

project application

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